The Prototyping Studio

Busting Assumptions

The studio session gets your team thinking critically about the biggest risks your solutions have and into creating prototypes so you can gather feedback to move forward confidently.

This Digital Studio session is for you if…

  • Your team needs quick feedback on a few ideas but doesn’t know who to ask or how to get it
  • Your needs to de-risk an idea in order to confidently move it forward
  • Your team needs to prove a concept’s viability, feasibility, and/or desirability to your leadership and internal stakeholders
  • Your team has a hunch about an innovative idea but aren’t sure what to do with it
  • Your team needs to build a cultural habit of prototype ideas with little budget and little time (trust us, you can prototype anything)

Your team will work on and leave with the following deliverables:

  • At least 1 lo-fi prototype focused on customer desirability, such as lo-fi mockups, storyboards, etc.
  • At least 1 lo-fi prototype focused on concept feasibility, such as process maps, blueprints, etc.
  • At least 1 lo-fi prototype focused on business viability, such as business model canvas, financial projections, etc.
  • Assumptions Mapping template to dictate who you need to conduct future feedback testing with, how you will do it, and what you need to learn
  • Raw feedback notes from each of the feedback sessions completed in the session
  • An iteration plan for your next prototyping round
  • Several prototyping templates and methods to test ideas quickly (and remotely) moving forward
  • A further validated and de-risked concept

Facilitated activities include:

  • Assumption Mapping: Identify the business, operational, and customer assumptions that are baked into your concept
  • Experiment Planning: Determine what feedback is needed to bust the assumptions and which kinds of prototypes will be best to gather data
  • Build and Make Prototypes: Bring concepts to life with a variety of digital – and non-digital – prototyping techniques.
  • Feedback Testing: Get input on your ideas from customers, stakeholders, or peers
  • Iteration Planning: Determine what to test next, who to test with, and what else you need to learn about your concepts as they increase in fidelity

Optional pre-work to super charge your studio session:

  • The TDG Concept Board template to clearly articulate your idea
  • The TDG User Persona template to clearly articulate who you are targeting
  • Identify the people you need feedback from and invite them to join the studio session during the Feedback Testing module (we’ll tell you exactly what time they’ll be needed)

Interested in making it a team ritual?
Purchase a 3-session bundle and we’ll throw you a 4th session for free!

Interested in using this structure for an upcoming internal event for your employees, customers, or partners?
Drop us a note to discuss options for customizing a private studio session to your needs.

Nitty Gritty

  • 8 hours (TBD) 8 hours (TBD)
  • Your team of 3-5 participants—and 4 other teams—gets their own “table” in the Digital Studio with a dedicated TDG facilitator Your team of 3-5 participants—and 4 other teams—gets their own “table” in the Digital Studio with a dedicated TDG facilitator


per “table,” which fits a team of 3-5 people

  • A 45-minute pre-session briefing call and 30-minute post-session debrief A 45-minute pre-session briefing call and 30-minute post-session debrief
  • Digital copies of all workshop material Digital copies of all workshop material
  • Happy hour to close out the day Happy hour to close out the day
Grab a (virtual) table
Thu June
Online—wherever you're at Tickets aren't on sale yet, but let us know if you're interested—and we'll notify you when they are!

You might want to take a look at our refund and cancellation policy!


What is the Digital Studio?

The Design Gym’s Digital Studio is a workshop (as in space to make things), that lives on the internet. We provide the tools and facilitation. You bring your team and problems to solve.

What happens in the Digital Studio?

The Digital Studio accommodates up to 5 teams of 3-5 participants, each with their own virtual “table” and dedicated TDG facilitator in a breakout room. You’ll spend most of the day working at your table with just your team and facilitator, but all 5 tables will come together in the main room for briefings, inspiration, debriefs, and end-of-day beer cheers. This collective accountability, wisdom, and energy brings the Digital Studio alive.

How does it work?

  • Sign-up: Sign-up for the studio session that best aligns with your current needs, or grab a discount when you sign-up for 3 or more. Payment is easily made with a credit card.
  • Onboarding: You’ll be contacted by your dedicated TDG Facilitator to do intros, hear more about your challenge and team, and prep you for next steps.
  • Tech Prep: We’ll send out all the detailed tech requirements in advance so you’re all set-up the day of.
  • 1-day Studio Session: On the day of your studio session, the day will largely be spent in focused, facilitated breakout working blocks with just your team and dedicated TDG facilitator. To maintain energy throughout the day, we’ll integrate various cross-team full studio experiences such as inspiration briefings, activity demos, peer feedback sessions, and of course, a shared lunch and happy hour debrief to close. And don’t worry – plenty of breaks will be provided for no-screen recharges.
  • Debrief + Coaching: Within 5 days following the session, you’ll get all of the completed deliverables, raw documentation, tools/templates, and shared inspiration from your team’s studio time, so that you can keep momentum going immediately. We’ll set-up time for a debrief discussion and coaching on next steps.

Check out the other Digital Studios.


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