What Is a Studio Project?

A place to practice, A safe environment, A real case study, One-on-one coaching, and accelerated insights.

Research, Synthesis, Insights, Strategy and Great Ideas. It’s something we’re all asked to do nearly every day at our jobs. At The Design Gym, we’ve been teaching the design thinking process to companies and individuals for more than 2 years…and we’ve found that 2-hour workshops and one-day bootcamps are fun, inspirational and transformative…but that people still can struggle with taking this way of working back to their daily job. We’ve been experimenting for the last year and a half with various formats and ways of engaging people with this empathic and dynamic way of innovating. The Studio project is our best way of getting people to work through the design thinking process in real time with a real challenge. Over the course of 5-8 sessions, we take a cohort of professionals from research to insights and from insights to solutions.

The next Studio Project is coming up in July…sign up here!

We are committed to enrolling unique and fascinating companies for these projects. We’ve had the pleasure of working with some pretty diverse challenges – from rethinking lunch with Applegate to rethinking social networks with Mozilla! The results, both from the company perspective and the student perspective, have been really exciting!

 

Student Perspectives: Real world practice and experience

 

jessica“I’m excited about applying the [design thinking] process to a real project. It’s tough to get that sort of practice when you’re not doing it in your daily job”

Jessica Martin, Innovation associate

Acumen

 

 

sally

 

“I was always really craving to do it, as opposed to just learn about it… a 2-hour class where we just have some fun with sticky notes!

I love that we’re really working with a client and we get to try to really solve a real-world problem”

Sally Hall, Development Officer

GMHC

 

Client Perspectives: Real Time Open Innovation

From the perspective of our clients, The Studio Project looks and feels like real-time, open innovation.

 

Applegate is constantly looking for ways to connect with consumers, to both learn and to educate. The opportunity to access a diverse, unbiased group of motivated thinkers was irresistible.  The result of our partnership with The Design Gym was clear and unexpected insights from real people that were thoughtfully distilled into concise ideas and actions.

As our consumers continue to inspire us, innovation will remain a primary goal at Applegate and we look forward to collaborating with The Design Gym again.

Tiffany Gale, Digital and Social Media Manager

Applegate, Studio Project Client, Winter 2014

Download the Applegate Studio Project Case Study Here

The Design Gym process allowed us to better understand our problem and users, while leading us to many awesome ideas and solutions. Besides being a fun and extremely valuable workshop, I met a wonderful group of enthusiastic and smart people. I definitely recommend a collaboration with The Design Gym and their team of “solvers” on your next project!

Holly Habstritt, UX Lead

Mozilla, Studio Project Client, Winter 2012

Download the Mozilla Studio Project Case Study Here

 

If you spend more time with your staff than you do with your customers, if you enjoy feeling naked (Watch at minute 2!) in front of people…you’ll enjoy being the company challenge at the center of The Studio Project.

The next Studio Project is coming up in July…sign up here!

 

Daniel Stillman
daniel@thedesigngym.com
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